Online Audience Data

Gain market share and customer base information about the top Online Audience Data tracked by 6sense. Check out our list of Online Audience Data Software, analyze them by marketshare, region, company size along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more.

Technologies Tracked

19527

Companies Tracked

158

Movements

Categories related to Online Audience Data

Top 5 Online Audience Data technologies in 2023

Over 19,527 companies are using Online Audience Data tools. inMarket with 31.33% market share (6,118 customers), Sojern with 19.95% market share (3,896 customers), PulsePoint with 9.75% market share (1,904 customers),

Market Share Market share is calculated based on the data captured and tracked on the 6sense platform.

Customers Customer counts are calculated based on the data captured and tracked on the 6sense platform.
inMarket

31.33 %

6118
Sojern

19.95 %

3896
PulsePoint

9.75 %

1904
Sirdata

7.31 %

1427
Tapad

7.11 %

1389
Others

24.55 %

4793

Online Audience Data Customers by Employee Size

The majority of Online Audience Data category falls in the company size of 0 - 9 employees (9,527 companies), 20 - 49 employees (6,420 companies), 10 - 19 employees (2,602 companies).

Online Audience Data Customers by Geography

Companies using Online Audience Data technology software are majorly from the United States with 15,100 (66.88%), United Kingdom with 2,461 (10.90%), France with 966 (4.28%) customers respectively.

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Online Audience Data Customers by Industry

Top industries that use Online Audience Data for Professional Services (3,937), Retail and CPG (3,560), Technology (2,068).

Market Share for Top Online Audience Data Technologies

Analyze the market share of popular Online Audience Data technologies along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more

Ranking	Technology	Customers Customer counts are calculated based on the data captured and tracked on the 6sense platform.	Market share (%) Market share is calculated based on the data captured and tracked on the 6sense platform.
1	inMarket	6118	31.33
2	Sojern	3896	19.95
3	PulsePoint	1904	9.75
4	Sirdata	1427	7.31
5	Tapad	1389	7.11
6	DTScout	981	5.02
7	eXelate	837	4.29
8	Connexity Audience Targeting	603	3.09
9	Specefic Media	298	1.53
10	Simon Data	258	1.32
11	Vserv	229	1.17
12	Bombora Company Surge	200	1.02
13	Quantcast Advertise	141	0.72
14	UberAds	140	0.72
15	Weborama	97	0.50
16	Lotame Data Management Platform (DMP)	75	0.38
17	StatSocial	74	0.38
18	DataSift	72	0.37
19	ExactDrive	61	0.31
20	Epsilon	60	0.31
21	dstillery	57	0.29
22	Cross Pixel	55	0.28
23	AudienceScience	52	0.27
24	Experian Marketing Suite	51	0.26
25	Dataline	43	0.22
26	Eyeota	42	0.22
27	Cintell	37	0.19
28	Zeeto	35	0.18
29	Effective Measure	34	0.17
30	eyeReturn	34	0.17
31	Oracle Datalogix	29	0.15
32	PushSpring	27	0.14
33	Oracle Data Cloud (Bluekai/Datalogix)	26	0.13
34	Deep Social	20	0.10
35	BizProspex	19	0.10
36	ChoiceStream	18	0.09
37	Datafinder	17	0.09
38	PeoplePattern	16	0.08
39	Hivewyre	14	0.07
40	Pricing Engine	12	0.06
41	V12 Launchpad Marketing Cloud	10	0.05
42	Audience Partners	6	0.03
43	Magi Metrics	4	0.02
44	RadiumOne Activate	4	0.02
45	Datonics	3	0.02
46	PR Newswire MediaRoom	2	0.01

Technology	Market share
inMarket	31.33 (%)
Sojern	19.95 (%)
PulsePoint	9.75 (%)
Sirdata	7.31 (%)
Tapad	7.11 (%)
DTScout	5.02 (%)
eXelate	4.29 (%)
Connexity Audience Targeting	3.09 (%)
Specefic Media	1.53 (%)
Simon Data	1.32 (%)
Vserv	1.17 (%)
Bombora Company Surge	1.02 (%)
Quantcast Advertise	0.72 (%)
UberAds	0.72 (%)
Weborama	0.50 (%)
Lotame Data Management Platform (DMP)	0.38 (%)
StatSocial	0.38 (%)
DataSift	0.37 (%)
ExactDrive	0.31 (%)
Epsilon	0.31 (%)
dstillery	0.29 (%)
Cross Pixel	0.28 (%)
AudienceScience	0.27 (%)
Experian Marketing Suite	0.26 (%)
Dataline	0.22 (%)
Eyeota	0.22 (%)
Cintell	0.19 (%)
Zeeto	0.18 (%)
Effective Measure	0.17 (%)
eyeReturn	0.17 (%)
Oracle Datalogix	0.15 (%)
PushSpring	0.14 (%)
Oracle Data Cloud (Bluekai/Datalogix)	0.13 (%)
Deep Social	0.10 (%)
BizProspex	0.10 (%)
ChoiceStream	0.09 (%)
Datafinder	0.09 (%)
PeoplePattern	0.08 (%)
Hivewyre	0.07 (%)
Pricing Engine	0.06 (%)
V12 Launchpad Marketing Cloud	0.05 (%)
Audience Partners	0.03 (%)
Magi Metrics	0.02 (%)
RadiumOne Activate	0.02 (%)
Datonics	0.02 (%)
PR Newswire MediaRoom	0.01 (%)

FAQ

Find answers to the most often asked questions by users.

Who are the top Online Audience Data software market leaders?

Top leaders in the category for Online Audience Data software are inMarket, Sojern, PulsePoint. Here, you can view a full list of Online Audience Data tools in the market.

How many companies use Online Audience Data software these days?

Around the world in 2023, over 25,614 companies are currently using one or more Online Audience Data software. Out of these, there are 15,100 companies using Online Audience Data tools that are originally from the United States .

Which company has the most significant market share in the Online Audience Data software space?

The top few companies that have the most significant market share in the Online Audience Data space are inMarket with 31.33 % of market share, and Sojern with 19.95 % of market share and PulsePoint with 9.75 % of market share . Check for other Online Audience Data technologies market share here.